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    June 28, 2020 1:25 AM PDT

    Whether you're just starting your business or your business is well underway Shaquem Griffin Jersey , this question has more than likely popped into your head:


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    Would the addition of a logo benefit my brand? In other words Rashaad Penny Jersey , would a logo amplify, enhance or highlight my overall purpose?


    Does it make sense for me to have a logo? For example, if you have a clothing line Richard Sherman Jersey , a logo could make brand recognition that much easier and thereby customers could recognize you just on your image alone. The reverse would be, for instance, if you ran a small accounting company out of your home & and are not interested in recruiting new clients?well Steve Largent Jersey , investing in a logo might not make a whole lot of sense.


    What do my competitors do? Now, of course, you want to set yourself apart from your competitors but you also want to be consistent within your industry.




    If after answering these questions Chris Carson Jersey , you're still not sure, consider these three benefits a logo offers to your business:




    Helps make a generic name unique: If your name is merely descriptive andor geographic, the addition of a logo could add to the uniqueness factor of your entire brand. That uniqueness factor is what most every business should strive for ? setting yourself apart from others in your industry.


    Gives your product or service a "personality": How can a product line or service have "personality?" Think of virtually any famous name and what it would lose if their logo did not exist. Imagine if McDonald's didn't have the 'golden arches' or Nike's ubiquitous 'swoosh' never existed? Would their brands be as strong today if that image wasn't imprinted on the minds of most consumers? Would those brands have the same "personality" based on name alone?


    Establishes brand identity: One of the goals of establishing brand identity is to get customers to remember who you are and to come back to you time and time again. Hopefully Ugo Amadi Jersey , customers will remember you by name alone. But, without a doubt, images stick in people's minds a lot easier than mere words. By integrating a name and logo together Phil Haynes Jersey , you're that much closer to getting that customer to remember you and to call you again.




    Consider all of the above when it comes time to make a decision about a logo. If you do decide to use a logo, you'll want to ensure that no other party already owns rights to the same or similar logo. Then if research proves clear, you can decide if filing for a trademark is the next step.


    Logos - the addition of one can become a valuable asset to your business!


    How action figures bring thrill in a person?s life Family Articles | December 29 Gary Jennings Jr. Jersey , 2011

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